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July 10.2025
2 Minutes Read

Discover How One Man's Family-First Vision Shaped Tech Success in Bulacan

Tech Success in Bulacan podcast image with two businessmen.

Turning Sacrifice into Success

In an inspiring narrative, Michael Sta. Maria, the visionary behind Northeast Business Solutions, Inc. (NBSI), translates personal sacrifice into a successful tech enterprise nestled in Norzagaray, Bulacan. Interviewed on the ROI’d to Success podcast by PLDT Enterprise, Sta. Maria shared how his journey from a struggling professional to a thriving entrepreneur was rooted in deep familial commitment.

More than just tech solutions, NBSI symbolizes resilience. Sta. Maria's early years were characterized by long hours away from home, driven by a desire to build a secure future for his family. This dedication laid the foundation for what would become a prominent ERP software firm. The dual goals of creating work-life balance and success for his family led him to develop products that empower businesses, fostering an ecosystem of growth and community impact.

From Humble Beginnings to Nationwide Reach

The inception of NBSI in 2016 marked a turning point. Starting with a simple payroll software aimed at small businesses, it rapidly expanded into a full-fledged enterprise resource planning solution. In just a few years, the team has successfully launched a product that resonates well in the Philippine market. Sta. Maria mentions, "When we struggled in the past, we never envisioned the success we see now, but here we are, flourishing and innovating our way into the future."

The Heart Behind Tech Innovation

NBSI's journey is not just about software; it’s about heart. The company also thrives on the principle that technology can—and should—incorporate human elements. Their solutions promote efficiency while preserving a balance of human connection—weaving tech's utility into the fabric of daily operations. This philosophy underscores Sta. Maria's vision of giving back to the very community that supported him.

As businesses continue to navigate technological advancements, NBSI exemplifies that the core of innovation is not just in algorithms or code, but in the dedication to uplifting others and recognizing the humanity behind business.

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